Canva
I’ve been working with Canva for over two years across EMEA and India, partnering closely to deliver high-impact creatives that balance scale, localisation, and brand consistency. The engagement spans multiple formats and markets, requiring a deep understanding of Canva’s ethos - simple, inclusive, and empowering, while continuously pushing creative boundaries. I’ve played a key role in retaining Canva as a high-value client by consistently delivering work that’s both culturally relevant and strategically sound.
Multi-Market Creative Partnerships
ASO Campaigns
ASO has been a major creative avenue, especially for the Indian market. We’ve leveraged cultural and seasonal moments such as Kickstart your 2025, Holi, IPL Season to create timely, high-performing assets. Each campaign was tailored to local sentiment while maintaining Canva’s global visual language and clarity of message.
Print Campaigns
Print work allowed us to explore more premium, high-production executions. A standout example is the Canva Educatech Campaign 2025 in France, where we delivered bold, high-visibility designs that reinforced Canva’s role in education while elevating its presence in offline spaces.
Web Banners & Localisation
Web banner campaigns focused largely on localisation and regional targeting in India. These assets were designed to feel native to each audience, balancing functional communication with strong visual storytelling across platforms.
Wrap-up
Across formats and markets, the work has consistently pushed creative limits while staying true to Canva’s core values. Through strong partnership, reliability, and a proactive creative approach, I’ve helped strengthen the relationship and position Canva as a long-term, high-impact client.